End of the world and books

As they would say in Odessa, you will laugh, but last Saturday the end of the world still started.
But not over - it would be surprising if such a serious matter, as the end of the world, it would take only one day.
On the basis of a more realistic scenario, the end of the world should take 70-90 years, at least.
Actually, for the beginning of the end can take the news that Amazon has. sell more ebooks than paper.
Next step, after 20 years, will complete disappearance of paper books containing information on modern technologies, and then cease to teach the children to write on paper ( or read, respectively, the paper book) - why, even if just learn the icons iOS and voice input.

Even 30-40 years old have to shut down all the libraries and books were only in museums (mainly the Bible, Harry Potter and the rest is extremely useful for survival, literature).
After this, humanity literally hangs on an electric wire.
How to cut the - another question. This can be nanoplesen which shall devour the important elements of the nuclear plants.
Or it could be two successive super- flare on the Sun - the first ' picks ' ionosphere ' blow away ' for a while the magnetic field, the second will bring the currents in all electronic devices and erase key information about important technical process, medical and other data - and of all books .
After that, the dominoes fell of themselves, but what people really try to crush themselves under the pretext of democracy stands there, or expansion of the great Chinese empire.
So - Instil children that the book safeguard the planet from the end of the world:).

UPDATE - Do not resist the transfer of the text of a comment by Slava, as he was on the subject:.

And the books in libraries is the latest 20- year-old writing, because all the normal writers become extinct because of wholesale theft of books on electronic media.
Graphomaniacs, of course, will not rest in any case).

The laws of simplicity in high-tech.

Everything should be stated as simply as possible, but not simpler. (Albert Einstein).

Very often, the Internet startups simplicity and convenience are declared as a competitive advantage. We will try to understand what all the same sum, this is the ease of. I will rely on the work of John Maeda, MIT professor.
So, imagine my project and try to apply the principles set out in this and subsequent posts.
The first and most important rule - a reduction of. Initially, when the service comes up with an idea in my head prevails, he quickly acquires more details, possibilities of development, additional functionality and so on and so forth. Provide a service in 3-5 years is good and useful for the formation of a vision and strategy. But starting to develop the first version, it is useful to simplify everything you head and share. It is a law to reduce.

1. 
   Remove all unnecessary. To understand what is useless, try to remove all the general. Try to turn each feature and try to keep only the things without which the service is generally loses its foundation and meaning. All that is in doubt - is clearly unnecessary. By creating a product with many features - you are creating everything and nothing all at the same time for all. On the market there are many examples of products that are able to do a great many things, most of them have been unsuccessful. From a marketing perspective it is easy to explain. People buy your product because of the well-defined objective function and they should immediately understand that this is central to your. That is what you are offering and. At the same time you save the people from the horror of the excessive complexity of the product. The same concerns and the size. It is because of this law, all striving for miniaturization of the product. Small and compact things cause less fear and doubt, and when we find that they know how much it is admired.
   


2. 
   Hide the rest of. Ever notice how close the sockets on the TV set of buttons? . Functions that are necessary, but not used continuously, it is necessary to mask. This relieves stress on the complexity, but a source of satisfaction from the fact that the functions are all the same when they are needed. For example, mp3 players. There are only a few buttons, and the menu and the possibility of much larger, and all can be accessed using a small number of buttons. For software this is done by using the drop-down menu ( optional extra), which appear only when the user is necessary.
   


3. 
   Embodiment (conservation quality). How much would you have not removed the functions and how many would not cut, you should keep a sense of product quality. This can be done using the PR material (eg, due to the mirror surface of the iPod, he seems to hover in the air), functions, and m. Dr.. The quality of public relations in different ways. Werth with diamonds, which is the other with titanium coating, and what you can do with software? . You should focus on that central function ON was performed at the highest level. If you can not make money, create a feeling (from PR to design and usability, all can go to the course ).
   

So, these are the first advice: reduce, mask, embodied. Remove all unnecessary and needed to leave, making it a mega -thing either in fact or by feelings.

For the first two years, Google is losing market

Slower growth in revenue Google's online advertising market in the United States recorded in the IV quarter of 2007. the first time in the past two years, according to a report, IDC. As a consequence, decreased slightly and the company's market share. Experts attribute this to seasonal factors, m. to. prerequisites for the fall in the future is not observed.

In the IV quarter of 2007. the first time in the past two years the growth rate registered a decline of income from Google's online advertising, according to research firm IDC report. The growth of advertising sales slowed to 40%, which is 10% lower than for the III quarter 2007. Lower advertising revenues caused the decline in the share of the common market by 0.5% to 23.7%.

However, in comparison with IV quarter 2006. Share of Google's total market grew by 2.1 %, and advertising sales rose 40.2%, experts say IDC. The decline in the final quarter came despite the fact that spending on online advertising in the U.S. over the period 2007. increased by 28% compared to the same period in 2006. and amounted to $ 7.3 billion. The total market size of online advertising in 2007. increased by 27 % to $ 25.5 billion.

... - But the preconditions for the further decline in revenue growth Google, the market yet - in the I quarter 2008. We probably will see improvement in performance compared to the previous quarter ...

According to expert investment holding company ... ...

In the IV quarter of 2007. Google for the first two years of slow growth in the online advertising market, the U.S..

In its report, IDC analysts also note that the company may be formed by the merger of Microsoft and Yahoo, will get a good chance to catch up with Google's online advertising market, as well as in other areas of internet business within 4-5 years. According to Boris Ovchinnikov, if Microsoft and Yahoo merge, in the short term, the position Google is not affected, only after 2-3 years.

... - Control of Yahoo by Microsoft could significantly increase revenues from the Yahoo media advertising, and possibly reduce the chances of Google make money on the emerging market of online video advertising ...

... - Says Carsten Vajda (Karsten Weide), program director of new media and entertainment IDC. - So, Microsoft-Yahoo would not be able to catch up with Google, but will be a very serious competitor to the Internet giant ...

In addition, the IDC report says that the integration of existing web services, advertising platforms and technical resources of Microsoft and Yahoo would significantly improve their products and services for consumers and advertisers, which will lead to an increase in revenue from online advertising and . Also, analysts believe that Microsoft-Yahoo could turn out to be stronger than Google in the areas of Internet business, as mobile advertising, social networks and behavioral targeting.

Photos of girls in mini

I like the expression that a girl should dress so that it would. strip. And now, just seems to me that this expression of miniskirts. A girl wearing a mini, and radically transformed instantly! . chlenopodymatel. ' Males. Folding pattern observed in males necks when oboyashka passes by in a mini? .